Mon, 13 January 2020
Struggling to attract and keep Millennials at your agency? Do you want to learn what motivates Millennials in the workplace and how you can become an inspiring leader? Millennials are slowly taking over the workforce as the largest group, which means learning how to attract them and keep them around is critical for the success of your agency.
In today's episode, we'll cover:
Today, I talked with Chris Tuff, Executive Vice President and Partner at 22squared and best-selling author of The Millennial Whisperer. Chris has achieved great success as a digital marketer and is revered for his thought leadership and boldly blazing new paths in the digital space, including working with companies like Facebook, Twitter, and Google. Chris shares some golden nuggets of information about motivating and leading Millennials to help you build an amazing agency team.
New Trends in Incentivizing Agency Employees
Today's workforce has different values and traditional incentives might not be the key to keeping good employees at your agency. Instead, consider adapting to the go-getters. Chris believes in the importance of giving your employees a stake in the company. You can do this in a few different ways:
4 Things Millennials Want from Their Leaders
You've probably heard comments about Millennials like "entitled, needy, dumb, impatient, naive." Chris argues these characterizations simply aren't true. In fact, his favorite quote is "Millennials aren't the problem, they just expose all the problems." Many agencies are doing it wrong because they don't understand what Millennials want from their leaders. According to Chris, you need to provide the following things as you lead your team, so you can retain quality employees:
2 Ways to Keep Agency Employees Engaged
Attracting and keeping Millennials isn't only about incentivizing and understanding their leadership needs. You also have to adapt the way you promote them and really learn how to bring out leadership traits. Chris says this is really about making a connection with your team and you can do that in two ways:
Direct download: How_to_Attract_and_Keep_Millennial_Agency_Employees.mp3
Category:general -- posted at: 5:00am EDT